The amount of pre-trial effort, preparation, and thought that litigators devote to jury selection typically pales in comparison to the amount devote...
When exploring research options, clients often ask about the difference between a Focus Group and a Mock Trial. These terms are often used interchan...
Every so often, a client will ask us about usage of hand-held feedback devices, often called Perception Analyzers or “moment-to-moment” data collect...
In this week’s podcast, trial attorneys Paul Motz, Shareholder, Segal McCambridge Singer & Mahoney and Matt Moffett, Partner, Gray, Rust, St. Amand,...